To start, I would like to say that I love soda. This series of images I designed is for all the soda lovers out there. My concept was to show how color is as important as the text logo itself. When designing a logo it’s very important to have color since “color sells.” In my design I set each logo in the center, boxed in by a thick border. This is to show the image used in the background and text. The images used are fruits; Coca-cola as cherries, Sunkist as oranges, Cactus Cooler as pineapple, 7up as lime, Pepsi as blueberries, and Fanta as grapes. I tried to make each fruit to match the flavor of the soda. Logo designer need to create logos that are can be remembered by both the color used and the logo itself.
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